Our Expertise
at Your Fingertips.
Lean, but powerful.
We are gifted in listening, connecting the dots, distilling the noise, and spotlighting meaningful recommendations that matters most to the bottom line. With our trusted partners, we have the capability to bring together a AAA team, no matter the project size.
What We Do
MARKET
INTELLIGENCE
Market analytics, competitive analysis, identification of current trends, demographic profiling and target market analysis, assessment of density scenarios, price/revenue analysis.
PROJECT
POSITIONING STRATEGY
Project positioning, envisioning, ideation, product conceptual positioning support, and identification of unique selling proposition (USP).
PRODUCT
DEVELOPMENT
Product envisioning and design, pricing strategy, "unit-mix" analysis and home size recommendations, floorplan/layout feedback, value engineering, and sales feasibility.
PROJECT MARKETING
MANAGEMENT
Development of full “go-to-market” strategy, recommendation for optimizing strategies and tactics, management of presentation centre build-out, wholistic sales and marketing budgeting, direction and management of all creative assets, overseeing suppliers/vendors, and media management.
SALES STRATEGY
& EXECUTION
Early brokerage engagement, sales outreach, lead generation, CRM and database management, licensing, commissions, launch roll-out, sales centre operation support, execution of sales events, daily and weekly traffic and inventory reporting.
OPERATIONS MANAGEMENT &
STAKEHOLDER STEWARDSHIP
Marketing and sales team recruiting and retention, training and support, brokerage/partnership activation, and day-to-day management.
How we work in Tandem
Tandem takes a pragmatic, analysis-driven approach to optimizing your strategic marketing, sales and development efforts. We believe that the key to success is through strategic collaboration. We will work with you to understand your needs, your vision, and your goals.
We tailor the experience to ensure we can support our clients in giving them peace-of-mind and confidence. We want to be associated with the trust, similar to a reliable parachute you depend on for a soft landing.
FAQ
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What kind of clients do you work for?
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Where do you work?
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What kind of projects do you work on?
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What is the ideal timeline of engagement?
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I’m interested in something that’s not listed on your services page. Can you do for me?
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